When they’re done well, open houses are great for attracting buyers and for getting real estate clients. When agents overlook certain details, however, they’re far less effective for generating business and often just aren’t worth the effort.
Tags: capturing real estate leads, get more real estate listings, getting real estate clients, hosting open houses, real estate marketing,
How do you market real estate listings? Do you utilize multiple marketing methods to ensure as many people as possible see your listings? If not, you’re probably not getting as many listings as possible or selling the ones you do get for top dollar. Generate more interest in your sellers’ homes and other sellers will be more interested in your services. Your listings will also generate bigger, better offers. Read on to discover some unique ways to market listings online for maximum exposure.
Tags: how to market real estate listings, real estate listings, real estate marketing, real estate video marketing, social media marketing,
Are you spending thousands of dollars on offline real estate marketing and asking yourself if it’s worth the cost? It might not be. Marketing, online or offline, is typically one of agents’ biggest expenses. Still, not all agents track the effectiveness of their marketing campaigns. As a result, it’s not uncommon for an agent to dump countless dollars into a marketing campaign that produces no real results.
Tags: generating seller leads, maximizing marketing ROI, offline real estate marketing, real estate marketing methods, targeted Facebook ads,
Thanks to big data and multi-touch marketing, real estate farming is easier and more effective than ever before. Adam Long of SmartZip, a predictive analytics company, recently joined Pat for an interview on Real Estate Rockstars to discuss how real estate farming and marketing has changed in recent years.
Tags: generating seller leads, modern real estate farming, real estate listings, real estate prospecting, starting a real estate farm,
Negative real estate reviews might hurt your pride, but they don’t have to hurt your business. If you handle negative reviews the right way, they’ll have far less influence on potential clients; they might even disappear completely. Read on to find out how you should handle negative real estate reviews.
Tags: negative real estate reviews, protecting your real estate reputation, real estate customer service, real estate strategies for online reviews, Zillow,
Get more real estate business by holding charity events that benefit your local community; that’s what Chad Goldwasser explained how to do on a recent Real Estate Rockstars podcast. It’s easier and much more fun than you might think!
Tags: generate real estate leads, get more real estate business, holding charity events, real estate agents giving back, real estate marketing ideas,
Want to know exactly how to nail real estate listing presentations each and every time? Listing legend Russell Shaw can help with that. Having ranked among the top 1% of real estate agents for more than 25 years in a row, Russell clearly knows how to handle listing appointments.
Tags: how to get more listing appointments, listing appointments, overcoming seller objections, real estate listing presentations, Real Estate Rockstars, Russell Shaw,
Looking to catch up on last month’s Real Estate Rockstars podcasts? If so, you can’t go wrong with any of the episodes in this post. Guests shared tons of actionable info on topics ranging from real estate marketing to building Facebook Messenger bots. Listen to the top 5 Real Estate Rockstars podcasts for September below.
Tags: advice from top agents, Facebook Messenger marketing, maximizing lead generation ROI, overcoming sellers’ objections, Pat Hiban podcast, Real Estate Rockstars podcast,
There’s a new way to sell listings faster with Facebook. It doesn’t have anything to do with how you write listing posts or who you target with Facebook ads. This strategy focuses entirely on how you leverage Facebook Live to generate buyer interest. More specifically, it focuses on wowing buyers with the new Facebook Live 360 feature.
Tags: Facebook Live 360, marketing listings via social media, marketing real estate listings, sell listings faster with Facebook, social media strategies for listing agents,
NAR 30 Under 30 Honoree Will Wiard knows a thing or two about building a successful career in real estate. At 18, Will got his real estate license. By 21, he already had his broker license and was well on his way to managing a real estate business. Now, while serving as managing broker at an office that sold over $280 million dollars’ worth of real estate last year, Will has made NAR’s prestigious 30 Under 30 list.
Tags: advance your real estate career, advice from a 30 Under 30 Honoree, become a real estate broker, NAR 30 Under 30, real estate advice,